The Default Diary Mini Course
Part 4: Case Study
Mike Bradley, Managing Director at 1stPageProphets SEO Agency
Problem:
- Constantly working late and working weekends
- Often working +60hrs a week
- Too much time spent on admin, firefighting and operations so no time left for growing the business
- Unclear about what everyone in the company is doing with their time
Solution:
- Implement Shared Default Diaries for Mike and all other team members
- Example of Mike’s Default Diary…
- Everyone in the company knows what everyone else is working on and Mike can tell his team members how much time to spend on each area of responsibility
- Massive shift in focus for Mike from working in the business to working on the business
Result:
- Team grown from 3 to 12 people and turnover more than doubled over the last 2 years
- Mike’s working hours reduced to 35hrs a week
- Home by 6pm every night to spend time with his 4 month old daughter Isla
A big thank you to Mike and the 1stPageProphets Team for the Case Study.